Why Brand Identity Matters in AI
In a field built on cutting-edge technology, your name and digital footprint are your first "proof of work." If your handles are inconsistent or your domain is confusing, clients will question your technical competence before you even hop on a discovery call.
The 3-Point AI Brand Check:
- Professionalism: Does your name sound like a temporary tool or a long-term solution? Avoid names that are too "punny" or tied to a specific current model that might become obsolete.
- Handle Security: Tech-savvy clients check X (Twitter) and LinkedIn first. If your handles aren't identical across these platforms, you lose instant credibility.
- The .AI vs .Com Debate: While .ai is the industry standard, owning the .com is the ultimate "power move." Ensure your identity is reserved on both to prevent "brand-jacking" by competitors.